Influencing Individuals and Groups Essay Example | Topics and Well Written Essays - 750 words

Influencing Individuals and Groups - Essay Example Readers can be influenced and informed very powerfully by using different tools in written communication and generate the desired results. According to experts, by simply avoiding some common grammatical errors, written communication can be made highly effective (School Press H, 2006). Task sheets and employee bulletin boards are one of the common examples of the written communication which is used when the purpose is to inform the lower level employees about the goals and expectations. Emails are used by the employees of Wal-Mart and especially the managers for sharing information, and conveying their concerns. At Wal-Mart e mail is a frequently used medium and is preferred because of the low cost and eases of use (Jonathan Scott, 2005). In his book titled 21: Written Business Communication, Jonathan Scott a memo is a piece of written communication employed to convey information to the employees. The documentation evidence of memos serves in maintaining a record of communication as well (Jonathan Scott, 2005). An example of the use of memos in Wal-Mart was in 2005 when the executive vice president, Susan Chambers suggested used a memo to float a suggestion that health workers should be hired to keep employee costs low (John Hollon, 2005). This memo was used as evidence by the labor union and published in The New York Times when the company announced that it would adopt a new health plan for employees (Julie Appleby, 2005). Annual or monthly progress reports are prepared at Wal-Mart for example the 2009 Global Sustainability Report was issued and it stated that the company had been able to come close to its goals that it had established in 2005. These three goals were rely on renewable energy, no waste and selling sustainable products. The company also donated towards social causes as well (Mike Duke, 2009). In Wal-Mart, employees are also provided Instruction manuals that contain rules, policies and procedures for issues related to work (Gregory